Sales Manager - StudioID

Company Description

About Industry Dive

Industry Dive is a leading business journalism company. Nearly 13 million decision-makers across 20+ competitive industries rely on its exclusive insight and analysis delivered through 26 publications. Industry Dive was founded in 2012 to provide business leaders with the information they need to move industries forward. Our team of reporters, editors, designers, and marketers delivers insights and programs that spark innovation, fuel growth and shape agendas in every industry we cover.

About studioID

studioID is Industry Dive’s global content studio offering brands an ROI rich tool kit: Deep industry expertise, first-party audience insights, a journalistic approach to brand storytelling, and targeted distribution capabilities. Our trusted in-house content marketers help brands power insights-fueled content programs that nurture prospects and customers from discovery through to purchase, connecting brand to demand.

Job Description

Industry Dive is looking to further increase our content and strategic-selling expertise by adding to the Black Belt Strategy team, with an additional Sales Manager, studioID.

Through their content marketing experience and expertise, the Sales Manager, studioID will work with AEs to broaden the scope of opportunity, and further pull clients across Industry Dive’s full brand-to-demand solution suite. The role will mainly focus on partnering with AEs and front-line Sales Managers on specific opportunities, increasing their size and scope through our studioID content solutions.

In particular, the key focuses and measures of success of the role will be:

1. Drive overachievement of the sales team’s quarterly Industry Dive sales number.
2. Drive overachievement of the sales team’s quarterly studioID number, maintaining a share of at least 40% of the overall ID sales number.
3. Ensuring an optimal mix and volume of enterprise accounts, driving year over year increases in enterprise account volume and spend.

A typical “week in the life” will consist of the following:

• 10-15 client-facing meetings with AEs and the required prep for these meetings
• Weekly huddles with AE teams 
• Weekly pipeline reviews with Sales Director and front-line Sales Managers.
• Weekly huddle with rest of Black Belt Strategy team
• Partnering across the organization to help drive further best practices around our marketing, product development, sales process, tools, etc.

Qualifications

The ideal candidate is a black belt at:

• Applying their content marketing expertise to prescribe optimal content-based solutions for prospects
• Advising clients on content marketing best practices and how to address audiences across the buyer journey with content
• Leveraging their strong curiosity to enable deep account and opportunity discovery
• Helping clients and prospects identify and communicate their biggest marketing pains
• Commanding a room of marketers across all seniority levels
• Understanding the optimal routes for opportunity and account growth. Adding content, distribution to new dives, international solutions, etc.
• Strategic sales process. Understanding an account’s buying committee, their metrics and processes.
• Learning how to situationally manage across a wide spectrum of sellers and managers - with different strengths and experiences.
• Orchestrating and collaborating with internal SMEs to optimally bring our expert power to the forefront of all opportunities.
• Bringing consistent value to the AEs - in order for this system to work, reps need to find value in your expertise, enjoy working with you, and constantly be asking for you to enhance the client relationship/experience
• The salary range for this position is $80,000 to $90,000, plus commission incentives.
• The job description expires on May 8, 2024.

Additional Information

Why work at Industry Dive, an Informa Company

Employee experience is very important to us at Informa. On top of joining a supportive, diverse and ambitious team that welcomes all types of candidates. We are also flexible with different working patterns and prioritizes promotions internally. Our benefits include:

• Learning and development plan to assist with your career development
• Unlimited days PTO plus 10 national holidays, 4 days for volunteering and a day off for your birthday!
• Competitive Benefits with 401k match 
• Paid parental leave 
• Work with a high quality of specialist products and service
• Bright and friendly staff who are all “expert’s experts” and additional training and development for helping you achieve your career aspiration
• ESPP - become a shareholder

We know that sometimes the 'perfect candidate' doesn't exist, and that people can be put off applying for a job if they don't fit all the requirements. If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply. You could be just what we need! We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, Informa is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, ancestry, national origin, religion, or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, citizenship, or other protected characteristics under federal, state or local law. 

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