Senior Director, Growth Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Director, Growth Marketing based in Canada.

This is a high-impact leadership role focused on driving expansion and new business pipeline across the organization’s most strategic enterprise accounts. You will define and scale a modern account-based growth marketing motion that connects marketing, sales, and customer success into a unified revenue engine. The role blends strategy and execution, requiring both vision and hands-on involvement in key accounts. You will work closely with senior revenue leaders to identify high-value opportunities and influence complex buying groups. Your work will directly shape how the organization expands within major customers and wins new strategic logos. The environment is fast-moving, highly collaborative, and centered on experimentation and measurable impact. You will have the autonomy to build new plays from scratch and scale what works across the business.

• Own expansion and new business pipeline generation across top strategic accounts, ensuring strong pipeline quality, deal progression, and commercial impact.
• Build and scale a new account-based growth marketing motion from the ground up, including strategy definition, experimentation, and systematization of successful plays.
• Partner closely with Sales and Customer Success to identify high-value opportunities and align account-level growth strategies.
• Translate product positioning, usage signals, and account intelligence into tailored, multi-channel campaigns targeting senior stakeholders.
• Design and oversee integrated account plays across field marketing, executive events, webinars, customer education, digital campaigns, and custom content.
• Drive cross-functional execution by influencing and coordinating product marketing, field marketing, digital, and operations teams.
• Position the platform as a strategic enterprise AI partner within major engineering organizations, including clients such as CoLab.

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Requirements

• 10+ years of B2B SaaS marketing experience, ideally with strong exposure to enterprise ABM, demand generation, field marketing, or expansion marketing.
• Proven track record of influencing or owning pipeline targets in complex enterprise environments with high average contract values.
• Strong commercial acumen with the ability to understand how enterprise deals are created, influenced, and closed through multi-stakeholder engagement.
• Experience working directly with senior revenue leaders as well as Sales and Customer Success teams in account-focused environments.
• Ability to turn ambiguous opportunities into clear, actionable account strategies that can be executed cross-functionally.
• Strong leadership and communication skills, with the ability to align diverse teams around shared growth objectives.
• Comfortable operating hands-on in early-stage motion building before dedicated teams, processes, or scale are in place.
• A mindset focused on experimentation, iteration, and building repeatable growth systems from scratch.

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Benefits

• Competitive executive-level compensation aligned with experience and impact
• Comprehensive health, dental, and vision insurance coverage
• Flexible work arrangements, including remote or hybrid options depending on location
• Generous paid time off and holiday policies
• Professional development support and learning opportunities
• Opportunity to shape and scale a high-impact marketing function from the ground up
• Exposure to fast-growing enterprise customers in engineering and industrial sectors