Senior Product Manager Growth

WHOOP

Senior Product Manager Growth

Posted Yesterday

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Boston MA USA

Hybrid

155K-215K Annually

Senior level

Fitness • Hardware • Healthtech • Sports • Wearables

Power your performance with 24/7 data

The Role

The Senior Product Manager for Growth leads product strategy and execution for member acquisition conversion and retention driving measurable business impact through collaboration with cross-functional teams and rigorous experimentation.

Summary Generated by Built In

At WHOOP we’re on a mission to unlock human performance and healthspan. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives.

We’re looking for a Senior Product Manager to join the Growth Product team and own critical strategic areas of how we acquire convert and retain new members. This is an opportunity to develop and drive the long-term strategy for a core pillar of growth working backward from an end-state vision to deliver compounding impact on company-level metrics. You’ll operate as a fully self-sufficient strategic leader who translates vague concepts into customer value raises the bar for product craft across the team and partners closely with executive stakeholders in a fast-paced data-driven environment.

RESPONSIBILITIES:

Develop and maintain the long-term product strategy for several areas at once that span the Growth funnel (acquisition conversion activation or retention) setting measurable goals tied directly to company growth targets across web and app experiences.

Own KPIs over the long term — set the strategic direction exhibit mastery of priorities and roadmap decisions and consistently hit customer and business goals quarter over quarter.

Lead end-to-end product discovery delivery and iteration — contributing across research ideation requirements prototyping and testing — and partner deeply with Engineering Design and Analytics to ship high-impact solutions on accelerated timelines.

Design and run a rigorous experimentation program: form explicit hypotheses validate assumptions structure A/B tests and translate learnings into a compounding roadmap of wins.

Write crisp product strategy documents and product specs and operate as the directly responsible individual for execution quality from discovery through launch and post-launch iteration.

Act as the strategic voice for the customer — speak to member needs pain points and behavior better than anyone else in the company and translate that depth into product decisions and cross-functional alignment.

Anticipate complexity and proactively de-risk long-term initiatives through smart scoping phasing and technical foresight in partnership with Engineering.

Partner with Marketing Operations Finance and executive leadership to influence company-level growth strategy and align cross-functional initiatives around your roadmap.

Mentor PMs and analysts across the Growth org raise the bar for product craft and contribute to the team’s operating cadence best practices and hiring.

RESPONSIBILITIES:

5–8+ years of product management experience (or equivalent in growth/related roles) with a track record of multiple shipped products that produced measurable long-term business impact.

Demonstrated ability to develop coherent product strategy from ambiguous problem spaces and then translating strategy into phased executable roadmaps.

Strong analytical and problem-solving skills; highly proficient in SQL and product analytics tools (Amplitude Sigma or equivalent) and able to independently pull model and interpret data without analyst support.

Direct experience with DTC subscription products digital consumer growth funnels and best-in-class onboarding and gamification mechanics including running structured experimentation programs at scale.

Deep customer empathy and product intuition paired with a rigorous data-informed mindset; able to read between the lines of customer feedback and form/validate hypotheses explicitly.

Excellent written and verbal communication; proven ability to influence executive stakeholders drive alignment across senior cross-functional partners and articulate trade-offs to technical and non-technical audiences.

Completely self-sufficient and known for being highly dependable; comfortable defining problems structuring approaches and driving clarity in fast-moving loosely-defined spaces.

Track record of mentoring more junior PMs and raising the craft bar of the teams around you.

Highly organized adaptable and energized by a fast-paced collaborative environment.

Passionate about fitness wellness and WHOOP’s mission.

Strong commitment to embracing and leveraging AI tools in day-to-day tasks ensuring AI-assisted work aligns with the same high-quality standards as personal contributions.

This role is based in the WHOOP office located in Boston MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston MA office.

Interested in the role but don’t meet every qualification? We encourage you to still apply! At WHOOP we believe there is much more to a candidate than what is written on paper and we value character as much as experience. As we continue to build a diverse and inclusive environment we encourage anyone who is interested in this role to apply.

WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

The WHOOP compensation philosophy is designed to attract motivate and retain exceptional talent by offering competitive base salaries meaningful equity and consistent pay practices that reflect our mission and core values.

At WHOOP we view total compensation as the combination of base salary equity and benefits with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company’s long-term growth and success.

The U.S. base salary range for this full-time position is $155000 - $215000. Salary ranges are determined by role level and location. Within each range individual pay is based on factors such as job-related skills experience performance and relevant education or training.

In addition to the base salary the successful candidate will also receive benefits and a generous equity package.

These ranges may be modified in the future to reflect evolving market conditions and organizational needs. While most offers will typically fall toward the starting point of the range total compensation will depend on the candidate’s specific qualifications expertise and alignment with the role’s requirements.

Learn more about WHOOP.

Skills Required

5-8+ years of product management experience or equivalent
Demonstrated ability to develop product strategy from ambiguous spaces
Strong analytical and problem-solving skills highly proficient in SQL and product analytics tools
Direct experience with DTC subscription products and digital consumer growth funnels
Deep customer empathy and product intuition paired with a data-informed mindset
Excellent written and verbal communication skills
Track record of mentoring junior PMs
Strong commitment to leveraging AI tools

What the Team is Saying

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The Company

HQ: Boston MA

500 Employees

Year Founded: 2012

What We Do

At WHOOP we’re on a mission to unlock human performance. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives. Our wearable device and performance optimization platform has been adopted by many of the world's greatest athletes and consumers alike.

Why Work With Us

At WHOOP we’re focused on building an inclusive and equitable team with a strong sense of belonging for everyone—increasing representation in every way as our team grows. We believe that our differences are our source of strength—so much so it’s one of our core values. 