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Sr. Manager Product & Property Marketing – Bose Luxury (McIntosh & Sonus faber)
At Bose Corporation we believe sound is the most powerful force on earth — and for over 60 years we have been a company built on innovation excellence and independence. Privately owned fiercely customer-focused and driven by our values we continue to lead industries and transform lives through sound.
Today Bose Corporation is entering an exciting new era. Across multiple global Business Units and Global Functions we are shaping the future of audio technology automotive luxury and premium experiences. We invite you to join us in this transformation.
Job DescriptionBose Luxury is building the first true and globally recognized luxury audio experience—elevating sound beyond performance into culture craft and emotional connection.
Our brands McIntosh and Sonus faber represent distinct expressions of luxury—spanning bold cultural impact and refined multi-sensory craftsmanship. Together we are expanding beyond traditional audiophile audiences to engage a broader luxury consumer while enabling our dealer and distributor network to deliver exceptional white-glove experiences.
The Sr. Manager Product & Property Marketing is responsible for defining how Bose Luxury’s products and owned experiences come to market—ensuring that both are positioned expressed and delivered at the highest level across all regions.
This role leads product go-to-market strategy evergreen asset ecosystems and owned brand properties—ensuring a cohesive and premium brand experience across all touchpoints.
Roles & Responsibilities
Product Go-to-Market Strategy & Execution
- Lead go-to-market strategies from concept through in-market lifecycle
- Partner with Product Sales and Creative teams to align positioning and execution
- Ensure launches drive demand and enable dealer success
Evergreen Assets & Platforms
- Manage global brand and product asset ecosystems (web catalogs content)
- Ensure consistency across regions and alignment with brand standards
- Partner with Creative on brand worlds and storytelling platforms
Owned Properties & Experience Marketing
- Lead House of Sound (NYC) and Sonus faber Factory Experience (Vicenza)
- Position properties as brand beacons and sales-enabling environments
- Drive programming and marketing to build desire and engagement
Experiential Guidelines & Playbooks
- Develop global standards for in-person experiences
- Ensure consistency across owned partner and dealer environments
Brand Stewardship & Standards
- Maintain brand positioning look & feel and storytelling consistency
- Partner with Creative to ensure alignment across all touchpoints
Luxury Auto & Strategic Experience Support
- Support automotive partnerships and brand integration
- Ensure consistency of brand expression in partner environments
Cross-Functional Collaboration
- Partner with Creative Activation Training and Sales teams
- Align product property and brand initiatives with global marketing plans
- Ensure integration across regions and channels
Experience & Skills
- 8–12+ years in product brand or experiential marketing
- Experience leading global or multi-region product launches
- Strong understanding of luxury branding and storytelling
- Experience managing physical or experiential environments
- Strong cross-functional leadership and execution skill
#LI-SS1
Bose is an equal opportunity employer. We evaluate qualified applicants without regard to race color religion sex sexual orientation gender identity genetic information national origin age disability veteran status or any other legally protected characteristics. The EEOC’s “Know Your Rights: Workplace discrimination is illegal” Poster is available here: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf. Bose is committed to providing reasonable accommodations to individuals with disabilities. If you require reasonable accommodation in completing this application interviewing completing any pre-employment testing or otherwise participating in the employee selection process please direct your inquiries to [email protected]. Please include "Application Accommodation Request" in the subject of the email.
Our goal is to create an atmosphere where every candidate feels supported and empowered in the interviewing process. Diversity and inclusion are integral to our success and we believe that providing reasonable accommodation is not only a legal obligation but also a fundamental aspect of our commitment to being an employer of choice. We recognize that individuals may have different needs and requirements based on their abilities and we provide reasonable accommodations to ensure ideal conditions are met during the application process.
Skills Required
- 8-12+ years in product brand or experiential marketing
- Experience leading global or multi-region product launches
- Strong understanding of luxury branding and storytelling
- Experience managing physical or experiential environments
- Strong cross-functional leadership and execution skill
What the Team is Saying
Bose Compensation & Benefits Highlights
- Retirement Support—Offers a 401(k) with employer match plus a separate Core Contribution along with disability and life insurance and access to financial coaching. Feedback suggests some U.S. employees may also have a defined‑benefit pension enhancing long‑term security for certain groups.
- Healthcare Strength—Provides medical dental pharmacy and vision coverage for employees and dependents alongside mental‑health EAP support a 24/7 nurse line and well‑being apps. FSAs/HSAs and additional protections like disability and life insurance contribute to comprehensive coverage.
- Leave & Time Off Breadth—Includes paid vacation sick/personal time company holidays and multiple paid leaves such as parental and family care. A hybrid work model for many roles adds further flexibility to time‑away options.
Bose Insights
What We Do
At Bose Corporation we’re powered by our legendary brands — Bose McIntosh and Sonus faber — bringing together more than 175 years of combined technical expertise craftsmanship and artistry. Founded by Dr. Amar Bose our company is driven by purpose and devoted to advancing what’s possible in audio — creating transformative experiences in the home on the go and on the road.
Why Work With Us
At Bose Corp. we’re united by a simple belief: sound is the most powerful force on earth. It moves us focuses us connects us. It’s why we exist to invent—advancing science and art—to deliver transformative experiences. Join us to invent what’s next—and unleash the power of sound together. Let’s Make Waves.
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Bose Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
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