Founding Product Marketing Manager

· Remote

Location

Remote

Type

Full Time

Job Description

Founding Product Marketing Manager

Posted 3 Hours Ago
Easy Apply
Be an Early Applicant
Hiring Remotely in USA
Remote
150K-185K Annually
Senior level
Artificial Intelligence • Healthtech • Information Technology • Software • Conversational AI • Generative AI • Automation
Collectly is an AI-driven RCM software platform that increases revenue cuts support calls and keeps patients happy.
The Role
The Founding Product Marketing Manager will develop product positioning lead go-to-market strategies create customer assets and drive customer advocacy in a fast-paced healthcare tech environment.
Summary Generated by Built In
About Collectly
Collectly is a fast-growing healthcare technology company transforming revenue cycle management (RCM) through AI-driven automation. Millions of patients navigate inefficient billing systems every day while providers face delayed payments rising administrative burden and operational complexity.
 
Collectly applies artificial intelligence to automate workflows accelerate cash flow and modernize the patient financial experience; enabling healthcare organizations to operate more efficiently and focus on delivering care.
 
There could not be a hotter space to play in.  Healthcare is a $4.9T industry and is adopting AI technology at 2.2x the rate of the rest of the economy.  RCM is at the heart of this transformation as it has a clear and demonstrable ROI to our customers.  
 
The Opportunity
We are hiring a Founding Product Marketing Manager to bridge the gap between our product customers and market. You'll own go-to-market strategy for product launches build compelling messaging and create content that showcases customer value and success. This role is perfect for someone passionate about storytelling positioning and enabling sales with the right narratives.

Key Responsibilities

  • Develop positioning and messaging frameworks that clearly differentiate Collectly in the market.
  • Lead GTM plans for new product launches and feature rollouts including messaging collateral and enablement.
  • Create high-impact customer marketing assets; case studies testimonials video spotlights and customer stories.
  • Partner with Sales and Customer Success to amplify customer advocacy and expand adoption.
  • Drive voice-of-customer initiatives gathering feedback and insights to inform product and marketing strategy.
  • Build and maintain sales enablement resources (battle cards pitch decks one-pagers) along with the support of head of sales enablement.
  • Analyze competitive landscape and market trends to refine Collectly's positioning.

What Success Looks Like

    Within the first 90 days you will:
  • Rapidly ramp on product ICP and competitive landscape - becoming deeply fluent in how we win.
  • Refine core positioning and upgrade key messaging and sales assets.
  • Deliver enablement used in active deals and stand up a repeatable GTM launch framework.
  • Identify the highest-leverage gaps in how we position and sell - and begin closing them.
  • Over two quarters success includes:
  • Improved win rates and sales efficiency driven by stronger positioning and enablement.
  • Consistent high-quality product and feature launches.
  • A steady pipeline of customer proof (case studies references) used across the funnel.
  • Clear differentiated category narrative and alignment across Product Sales and Marketing.

Required Qualifications

  • 5+ years of experience in B2B SaaS Product Marketing Customer Marketing in a SaaS healthcare tech environment.
  • Background in healthcare RCM or EHR ecosystems.
  • Strong story telling ability - can translate technical features into clear compelling customer benefits.
  • Experience building GTM launch plans and enablement assets that drive adoption.
  • Exceptional written and verbal communication skills.
  • Comfortable interviewing customers building case studies and creating advocacy programs.
  • Highly collaborative able to work across Product Sales and Marketing.
  • Familiarity with sales enablement tools and platforms.
  • Alignment with Collectly's GTM Values:
  • We are owners - we have humility and put the team first.
  • We know our numbers - we are data-driven and understand how to impact our business internally and our customers' business externally.
  • We are AI powered - we automate easy repetitive tasks and research so we can solve harder problems and have a greater impact.
  • We are one with the Buffalo - we expect that there will be challenges along the way and like the Buffalo we confront these challenges head on by running INTO the storm.

Core Competencies

  • Strong positioning and narrative development - can translate product into clear business value.
  • Deep understanding of B2B SaaS buying cycles and enterprise sales motion.
  • Ability to improve how deals are won through messaging and enablement.
  • Data-driven mindset with a focus on measurable GTM impact.
  • High-standards strong ownership and bias toward action.
  • Thrives in fast-paced ambiguous environments.

Preferred Qualifications

  • Experience supporting enterprise or mid-market sales teams.
  • Familiarity with AI-driven or workflow automation products.
  • Track record of building customer proof (case studies advocacy references).

Why You'll Love It Here

  • Unlimited PTO: We believe in work-life balance and encourage you to recharge when you need it.
  • Comprehensive Health Coverage: Fully paid medical dental and vision insurance for you and your dependents because your well-being matters to us.
  • Equity Opportunities: Share in our success with stock options - your hard work will drive our growth.
  • Retirement Planning Made Easy: Enjoy a 401(k) with a generous company match to secure your future.
  • Student Loan Support: We help lighten the load with contributions toward your student loans.
  • Competitive Compensation: $150000 - $185000 per year 
  •  
    If you think you’re a “Buffalo” who has what it takes to have a meaningful impact within our rapidly growing organization and to the broader healthcare industry - apply to come join our team today!

Top Skills

AI
B2B Saas
Sales Enablement Tools
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The Company
HQ: San Francisco CA
100 Employees
Year Founded: 2016

What We Do

Collectly is a fast-growing healthcare tech startup leading the charge in transforming the U.S. healthcare market through AI-driven innovation. In the U.S. millions of patients interact with healthcare providers daily navigating a system that often struggles with inefficiencies administrative burdens and suboptimal financial experiences. At the forefront of the AI boom Collectly is redefining revenue cycle management (RCM) by applying cutting-edge artificial intelligence to automate workflows streamline billing processes and create seamless financial experiences. Our solutions are designed to tackle some of the biggest challenges in healthcare: accelerating cash flow reducing administrative overhead and elevating the patient experience during critical non-clinical touchpoints. By simplifying billing for providers and elevating the patient financial experience Collectly empowers healthcare organizations to thrive in a rapidly evolving healthcare landscap We empower healthcare providers to focus on what matters most - delivering care.

Why Work With Us

We’re building something big and having a great time doing it. At Collectly you’ll tackle meaningful work grow fast and collaborate with smart people who actually enjoy working together. We’re here to solve healthcare’s toughest challenges and we’re looking for the best of the best to join us.

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Collectly Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: 3 days a week
HQSan Francisco CA
Santa Monica CA
Learn more

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Date Posted

04/09/2026

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